MOOSE JAW — The Town ‘N’ Country Mall came to life once again as families gathered to celebrate the Family Day break with an afternoon of face painting, artwork, board games, and more this past weekend.
Family Fun Day ran from 1 p.m. to 3 p.m. throughout the mall on Feb. 15.
“We’re trying to host a monthly event to invite the community out to get to know us a little bit better. And, of course, all of these events are free,” said Jennilee Novak, assistant property manager of the Town ‘N’ Country Mall.
“Our Valentine’s Day event was yesterday (Feb. 14), and today is our Family Day event for the Family Day long weekend.”
Families who attended had plenty to smile about with an action-packed afternoon featuring activities for guests of all ages. The Moose Jaw Girl Guides kept children entertained with face painting and classic games, while board game enthusiasts gathered at the Comic Book Guy Pop Culture Shop.
Younger visitors enjoyed two inflatable castles provided by Bounce-A-Lot Inflatables and Monkey Bars Indoor Playcentre showcased its indoor children’s playground with fun cotton candy figures further up the hall. Meanwhile, those looking for a break joined the Mini Yarn Store’s “Sit and Knit” session.
“The Girl Guides… (have) been kept busy at the bouncy castles and with the (various) games,” Novak said. “There was some fun being had at the golf (station), and face painting was a success by the looks of things.
“(Our tenants) had a really good lineup, and Monkey Bars especially has been popular with their cotton candy figurines. They do multiple figurines and different flavours of cotton candy….”
The Moose Jaw Art Guild, who recently established a space at the mall to increase visibility and displayed the artwork of 10 local artists, also enjoyed an influx of visitors with artwork and prints for sale and live art demonstrations for curious onlookers.
The increased foot traffic also provided a significant boost to mall retailers. Many store owners reported higher-than-average sales and increased customer engagement throughout the day.
The mall’s newly revitalized food court — now home to David’s Diner, Vege World, and The Coral Kitchen — saw a boost in visitors. Although this was a welcomed development, a Vege World representative noted that the surge was mostly concentrated in the event’s first hour or so and may have been lower overall due to a stretch of cold weather.
The Family Day-themed event represented the mall’s main event for February, and similar programming is set to continue throughout the year.
“So our focus in March is going to be on food, and in April we are looking at an Easter event,” Novak shared. “(In) May (we will have) a Mother’s Day event, and so on and so forth.
“We’re planning on inviting the community in, free as always, to enjoy a monthly event on us.
“We just want to thank our volunteers from the Girl Guides and Monkey Bars for helping us out (at the event today),” she concluded.
The Town ‘N’ Country Mall is located at 1235 Main Street North and is open Monday to Wednesday from 10 a.m. to 6 p.m., Thursdays and Fridays from 10 a.m. to 7 p.m., Saturdays from 10 a.m. to 6 p.m., and on Sundays from noon to 5 p.m.
For more information about upcoming activities at the mall, visit TownNCountryMJ.com or ‘Town N Country Mall’ on Facebook. If you have any questions, the mall’s administration can be reached at 306-693-1711.
The Town ‘N’ Country Mall is located at 1235 Main Street North.
